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標識規劃對公司進行全面了解，包含市場分析、經營策略以及公司最高領導人所反映的志愿，這都是標識規劃開發的主要依據和根底，著重標識的視覺性，充分展示公司的形象風
Identifies the planning and conduct a comprehensive understanding of the company, including reflected market analysis, business strategy and the company top leaders of the volunteers, which are the main basis and foundation logo development planning, focus on visual identification, fully display the image of company wind
采。標識規劃不僅僅是一個圖形和文字的聯系，它必需依據公司的職業構造,公司界性質、經營理念并充分考慮標識所適用的目標和環境，為公司擬定規范的視覺符號。
Mining. Logo planning is not only a graphic and text links, it must be based on the concept of occupation structure of the company, company property, business circles and fully consider the identification of suitable target and environment, for the company to develop the visual symbol standard.
依據公司具體情況，進行標識草圖創造期間。標識的草圖是把創造思維活動更具體化的一個主要期間，依據標識規劃的識別性、傳達性、審美性、適應性、時代性等原則，進行創意與體現。標識規劃草圖最佳從具象體現、籠統體現、文字體現、綜合體現等各種思路中畫出很多草圖，然后從中挑選、深化，不要將自個的規劃思路局限于某一種體現技法中。
According to the specific circumstances of the company, to create the logo sketch. The sketch of the logo is a major period of the creation of a more specific thinking activities, based on the identification of the identity of the planning, communication, aesthetics, adaptability, and the principles of the times, such as the creative and reflect. From the concrete embodiment of the best identification planning sketch, draw many sketches, reflect the general text reflects, comprehensive reflection of various ideas, and then to choose from, deepen, do not plan a limited to a kind of embodiment of techniques.
依據規劃實際情況，對確定規劃方案的是非樣稿進行顏色運用，通常可采用單色，也能夠運用套印，但通常不能超過三色以上。由于濟南標識制作的顏色也是一個公司或一個產品的規范色和形象色，一定要注意顏色的純度和色度，所運用顏色既要能直觀反響公司和產品的性質，又要有異乎尋常的識別性。
According to the planning of the actual situation, determine the plan is to use the color sample, usually monochromatic, also can use overprint, but usually not more than three or more. Because of the Ji'nan production of logo color is also a company or a product specification for color and color image, we must pay attention to the purity and color, the color can not only intuitive response of company and product properties and identification of the unusual.
標識規劃完以后，憑仗規劃者的專業直覺，最終對標識圖形的視覺調整也是十分關鍵的，意圖是為獲得視覺上的和和諧比照，使標識更精密、更完美。
After identification planning, professional planners with intuition, the logo graphic visual adjustment is very important, is intended for vision and harmonious contrast, make the logo more precise and more perfect.